peoplemap Resources
SUPPORT & Guides
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Getting Started
- Feb 28, 2018 Introduction to PeopleMap
- Feb 27, 2018 Analyze
- Feb 27, 2018 Profiles
- Feb 26, 2018 Search
- Feb 26, 2018 Lists
- Feb 26, 2018 Stats
- Feb 26, 2018 Campaigns
- Feb 20, 2018 Account and Billing
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Guides for Agencies
- Feb 12, 2018 List Building for Talent
- Feb 11, 2018 Community Management
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Guides for Brands
- Feb 14, 2018 Find Influencers by Location
- Feb 14, 2018 Find Brand Ambassadors
- Feb 14, 2018 Find Micro-Influencers
- Feb 13, 2018 List Building For eCommerce Brands
- Feb 13, 2018 Tracking Influencer Campaigns
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Guides for Everyone
- Feb 17, 2018 Grow Your Instagram Community Authentically
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Guides for Freelancers
- Feb 10, 2018 Find Freelance Clients
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Guides for Influencers
- Aug 28, 2019 Find Brands to Work With
- Feb 17, 2018 Pitching to Micro-Brands
- Feb 16, 2018 Make Content You Want to Get Paid For
- Feb 16, 2018 How To Create Case Studies
- Feb 15, 2018 The Power of Collaboration
found with PeopleMap
Top Lists
everything you need to know
Getting started
You know when you find an account and you think, "OMG, I love this account!" Then you scroll through their followers to look for more gems? The Analyze button is similar, but way faster.
You can look up any Instagram account on PeopleMap to see a profile with key information. From followers to engagement rate, we break down everything you can learn from a person's profile in this section.
The main search box in PeopleMap lets you look up Instagram accounts and hashtags.
A list is a great way to organize the Instagram accounts you find within PeopleMap. When you come across accounts, it's best to organize them into buckets that will help you (and your team) in the future. Let us explain.
Metrics are important, especially for demonstrating value to potential collaborators. This section shows you how your account's key metrics have changed over time, on a weekly or monthly basis, by analyzing Followers, Average Likes, and all other activity.
A place where you can automatically calculate the reach, impressions, engagement and growth from one post or a collection of posts? Our Campaigns tool does all that. And this is where we walk you through it.
Accounts, logins and passwords, oh my! In this section, we walk you through the basic account set up.
How to guides
Influencers &
Micro-Influencers
So you're ready to monetize your account. Your audience trusts and respects you, so you should be working with brands that you trust and respect. Here are some pitch tips and how-to's for ways to start making that money.
It's smart to go after brands that have similar, if not smaller followings than you. Especially if you're an influencer under 10K looking to grow your social capital. If you are looking to grow, we've got some homework for ya.
You can't grow your Instagram alone. Here’s a step-by-step funnel of how you can do it with expert advice from a gal who did it herself - Alex Michael May.
How much is your influence worth? How much is a well-targeted follower (ahem, your community) on Instagram? A great way to find out is to build PeopleMap campaigns and track the results every time you mention a brand in a post.
Collaboration is critical for influencers who want to grow past a few thousand followers. Be strategic by collaborating with people that you can swap social currency with, in addition to increasing your content production level.
How to guides
Brands &
Micro-Brands
Filtering with PeopleMap is a great way to find Instagrammers in a specific location. We'll walk you through that process, along with a couple others to maximize your location-specific search!
A brand ambassador is a person who is paid by your brand (with cash or product) to promote the brand's product or services. In this guide, we help you strategically find and partner with them to grow your brand's social presence.
This highly active and engaged following of a micro-influencer is what drives sales for brands. In this section, we'll walk you through how to find these influencers and ways in which you can utilize them for optimal Instagram growth campaigns.
Whether you’re looking for photographers to shoot your product, retailers for wholesale, or editors of publications for PR, List Building is an efficient way to begin funneling your outreach.
One thing clients are always interested in is influencer marketing. In this guide, we'll walk you through our Campaigns tool, which shows exposure, reach, impressions, engagements, AND growth, from a single influencer post.
How to guides
Agencies &
Social Media freelancers
Content creation involves photographers, videographers, models, and directors; basically the creative roster every studio needs. In this guide, we'll walk you through how to find these creatives to make outfitting your studio that much easier.
Whether it's attracting new people to your feed, reaching out to people who haven't engaged lately, or creating opportunities for current followers (eg, giveaways!), this guide will help you maximize your engagement.